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In today’s fast paced world…NOPE none of that in this blog post written by yours truly.😄 Thanks to ChatGPT’s prolific nature, these kinds of sentences are rampant in blogs and social media as businesses jump in feet-first to use LLM models to generate content faster

Competitor stalking — we all do it. Whether it’s reading their LinkedIn profile or Googling their website or going green at their high-performing Instagram post! Psychology calls this the Social Comparison Theory, a concept introduced by psychologist Leon Festinger in 1954. He found that comparing

You’ve poured your heart and soul into building your business, but when it’s time to tell the world about what you do, the words just don’t flow. You second-guess everything, wondering if your brand messaging is too casual, too formal, or simply not good enough.

Goodbye 2024, I’m glad you’re now in the past I won’t be too far wrong to say that 2024 was a tough year for many small businesses. Amid economic uncertainty, the explosion of AI, political landscape, especially what is happening in Gaza, 2024 felt bleak

Content written for your business must do this one thing or it’ll fail. As a business owner, you’re no stranger to the importance of good marketing. But here’s the real question: Is your marketing delivering measurable results? Are your website visitors turning into loyal customers?

Thinking about launching a new website for your business? While it’s exciting to see your idea and vision come to life, there’s a lot of work to be done before you hit the publish button. Not doing the pre-work and rushing to get something online