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About: An experienced SEO copywriter based in Sydney, Australia with over 13+ years of experience working for SMEs, agencies and founder-led businesses.

What I do: I provide SEO copywriting services and tailored search strategies to help your business be found online by the right people.

How I work: Read all about my process and what to expect when we work together.

Address: Macquarie Road, AUBURN NSW 2144

Mobile: + 61 403 650 990

Email: rashida [at] rashidatayabali.com.au

How to contact me: Need an SEO copywriter for your project? Simply fill out the form below and I’ll get back to you within an hour, email me directly or book a no-obligation call to discuss your project.

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Helen Younan-Barrett
Helen Younan-BarrettFounder & CEO of The Family Systems Hub
Working with Rashida was such a gift. From the moment she supported us with SEO keyword research, we felt clearer, more confident, and better equipped to connect with the people who need our services most. Since implementing her suggestions, we’ve seen a significant increase in website traffic — it’s been so encouraging to watch our visibility grow. Rashida’s insights helped shape a strategy that felt aligned and manageable, and we’re now reaching far more people than before. Rashida’s approach is both warm and professional. She explained everything in a way that made sense and left us feeling empowered, not overwhelmed. We’re so grateful for her support and highly recommend her to anyone wanting to grow their online presence.
Jodi Geddes
Jodi GeddesFormer Co-founder at Well™ and Circle In
Rashida Tayabali is an incredibly talented writer and storyteller. Her ability to craft compelling, engaging, and insightful content is truly exceptional. Working with Rashida is always a pleasure—I highly recommend her!
Sarah Janali
Sarah JanaliFounder, Janali & Co Community Consultancy
I was really pleased with the copy that Rashida delivered. In particular I like the way she ensured the authenticity of my voice remained clear in the copy and the way she picked up on things that I had not thought of (i.e. links to other pages in the footer, terms and conditions). When she delivered the copy to me she also provided a video in which she explained the rationale behind the changes she suggested during the review. I found this very helpful and personable. I didn't understand much about the importance of SEO at the beginning of the process and had not put any of this in place on my website. Rashida explained all of this to me and I feel really confident in my understanding of the importance of getting the SEO right and how to manage this in the future for my business.
Theresa Miller
Theresa MillerMedia Trainer, TM Media
A colleague recommended Rashida’s services to boost my SEO ranking and attract more organic searches to my website. Rashida was easy to work with, explained everything simply and was very thorough in her research of my business. She was also realistic about SEO and didn’t pretend it was a magic wand. She gave me a detailed report of key SEO search words and embedded them into my website. Within weeks, two new clients found me via Google and signed up for my media training workshops. The new business paid for my investment plus more. There are a lot of so-called SEO experts out there – but Rashida is the real deal.
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