Copywriting rates: Transparent pricing tailored to your needs
A copywriting service doesn’t follow a one-size-fits all approach. Much like how an interior designer won’t style two houses in the exact same way.
Quotes will depend on the business’s needs and what they want to achieve (in dollar terms).
As a business owner or content marketer, you need copy that doesn’t just look good, but delivers results.
And you definitely don’t want it to look and sound just like your competition.
With years of experience creating content that drives engagement, boosts conversions, and builds brand loyalty, I’m here to help you tell your story AND sell better.
I charge per project, instead of by the hour. You’ll know exactly what it’ll cost you upfront, which means no bill shocks at the end of the project.
Why project-based pricing?
Value over hours
Charging by the project ensures you know exactly what you’re paying for upfront. Instead of watching the clock, I focus on delivering top-quality content that meets your goals.
Customised content
Every project is unique, just like your business. Whether you need a single blog post or an entire website rewrite, I’ll tailor my service to your specific needs.
Predictable costs
No surprises or hidden fees. Once we agree on a fee, that’s what you’ll pay (unless you request additional work or need a rush project).
Copywriting packages and pricing
While every project is quoted individually, here are some examples of my done-for-you packages. Prices quoted are ex GST and in AUD.
The minimum project fee is $550+GST.
Blog writing (includes keywords)
Standard blog post (500-800 words): Starting at $650
In-depth article (1,200+ words): Starting at $1200
Website copy (includes wireframes)
Home Page: Starting at $1100
About Page: Starting at $700
Service Page: Starting at $800
Need copywriting for a whole website? Check out IGNITE, my signature 5-page copywriting package.
Web copy packages start from $2800. Custom quotes available.
Email marketing
Single email: Starting from $450
Email sequence (3 emails): Starting from $850
Content marketing
Landing pages: Starting at $2000
White paper: Starting at $2500
- Case studies: Starting at $650
- LinkedIn profiles: Starting at $800
Retainer packages
Retainers are perfect for businesses that need consistent, high-quality content each month.
My retainer clients enjoy:
Priority scheduling: Your projects are always at the top of my list.
Predictable fee: A flat monthly fee for peace of mind.
Strategic planning: I’ll work with you to plan and execute content that aligns with your goals.
Retainer options:
Small Business Package: 4 blog posts or equivalent content and reporting per month – Starting at $2500/month
Content Marketing Package: 8 pieces of content and reporting (blogs, emails, etc.) – Starting at $3,500/month
Custom Retainer: Tailored to your specific needs—contact me for details.
Pick my brain session
- 1:1 Clarity session (2 hours): Targeted and actionable advice + 1-page action plan for small business owners wanting to talk through tricky content marketing issues. Starting at $450.
Keyword research services
- Keyword research report only: Starts from $650
- Keyword research and implementation service: Starts from $1200+GST
- SEO website audits start from $997
Rush fee: A 25% surcharge applies to projects requiring quick turnarounds.
Why do copywriters charge differently?
If you’ve shopped around for a copywriter, you’ve probably noticed that rates can vary widely.
Here’s why:
Experience: More experienced copywriters typically charge higher rates because they’ve honed their craft and deliver proven results.
Scope of work: A simple blog post takes less time and expertise than an in-depth white paper or landing page optimised for conversions.
Specialisation: Copywriters who specialise in certain industries or types of content often bring unique expertise—and premium pricing.
Copywriting is an investment into your business, cheap doesn’t always equal the results you want.
By choosing me, you’re investing in a versatile copywriter who gets it right the first time or I’ll continue working with you until you’re happy. No gripes on social media!
Frequently Asked Questions
How do I request a quote?
Simply contact me with details about your project, including the type of content, word count, and any specific goals or deadlines. I’ll provide a custom quote within 24 hours.
What’s included in your pricing?
Every project includes:
Initial consultation
- A 60-minutes strategy call
Research and planning (including customer interviews)
Writing and editing (includes wireframes if needed).
Up to two rounds of revisions
Do you offer discounts for ongoing work?
Unfortunately I don’t offer discounts. However, I’m happy to discuss retainer packages for clients who need regular content.
How long does it take to complete a project?
Timelines vary depending on the scope of work, but most projects are completed within 7-14 business days. Rush options are available for an additional fee.
NEXT STEPS
- Please send me an email at [email protected] with your project details, or you can complete my contact form.
Extremely happy with the manifesto Rashida wrote
JACQUI BRAUMAN
As a small business owner of 9 years, I appreciate efficiency and accountability in other business owners, and Rashida has that in spades. Now I have a new project, I engaged Rashida to help me clarify my message by way of a manifesto for Legally Wise Women. Rashida immediately understood what I was after, was very receptive to feedback and refinement, and I am extremely happy with the manifesto that I can stand by for years to come.
Lawyer, Founder, Legally Wise Women
